Feature Update | Lead Scoring

1 minute read

We're thrilled to share a groundbreaking new feature elevating the user experience on Property Shell: Lead Scoring.

Property Shell is all about simplifying the real estate journey, and with the introduction of Lead Scoring, we're taking things up a notch. Imagine having the power to automatically gauge the likelihood of your leads converting into valuable opportunities – well, that's exactly what this feature brings to the table.

Here's how it works:

1. Comprehensive Metric Evaluation:

Lead Scoring empowers you to assign scores to 50 lead metrics, providing a holistic view of your leads' potential. From phone calls and emails to the last contact made and scheduled meetings Lead Scoring allows you to assign your own lead rating or use ours out-of-the-box.

2. Unleashing the Power of Data:

The beauty of Lead Scoring lies in its ability to transform raw data into actionable insights. By analysing historical patterns, Lead Scoring predicts the success likelihood of each lead metric, ensuring you prioritise your efforts where they matter most.

3. Watch this space:

We're not just stopping at the surface. Our team is currently hard at work developing cutting-edge AI and machine learning models into the lead scoring process. How does this work? By leveraging historical sales data, the system will intelligently score each metric based on its historical conversion probability.

Why Lead Scoring Matters:

With Lead Scoring, Property Shell isn't just offering a tool; it's providing a strategic advantage. By focusing your efforts on leads that are statistically more likely to convert, you can optimise your time and resources, ultimately boosting your overall efficiency and success rate.

We're confident that Lead Scoring will revolutionise the way you approach lead management, helping you close deals faster.

Stay tuned for future updates as we continue to refine and enhance this game-changing feature. The future of project marketing and development sales just got a whole lot brighter with Property Shell.

Here's to smarter leads and even greater successes!

The Property Shell Team


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